BEYOND THE PAYCHECK: UNLEASHING EMPLOYEE SATISFACTION THROUGH MEANINGFUL CORPORATE SOCIAL RESPONSIBILITY (CSR)
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Abstract
Modern business competition makes organizations understand that fulfilling employees requires more than simplistic payment structures. This paper explores the strong connection between CSR activities which have genuine meaning and employee workforce satisfaction. By establishing CSR programs that nurture organizational authenticity and match internal values and staff expectations organizations gain better satisfaction results in employee job satisfaction alongside stronger organizational commitment and increased workplace engagement. Employees demonstrate better workplace fulfilment and identification and increased productivity when their employers carry out genuine social responsibility programs. The research study ends by providing strategic guidance to organizations about deploying CSR initiatives as powerful employee satisfaction maximisers which enhance business performance in current mission-driven markets.