UNDERSTANDING THE DETERMINANTS OF THE PERFORMANCE OF WOMEN ENTREPRENEURS

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V Shunmugasundaram

Abstract

Purpose: The present study aims to examine the determinants of performance of women entrepreneurs and its impact on credit accessibility and women empowerment.


Methodology: A survey instrument has been designed to collect samples from 500 women entrepreneurs using a convenience sampling technique. Structural Equation Modelling (SEM) using SmartPLS 4 and Analysis of Variance (ANOVA) has been applied for data analysis.


Findings: The results unveiled that there is a significant and positive impact of networking, motivation, socio-cultural, and training on the performance of women entrepreneurs. Further, it was found that performance has a significant impact on credit accessibility and women's empowerment.


Implications: The present study has implications for governments, financial institutions, markets, and the media to collaborate in such a way that they assist, inspire, and facilitate aspiring women entrepreneurs.


Originality: The past studies have mostly focused on the factors that affect nascent women entrepreneurs to start their businesses while ignoring the performance of those firms, so the present study has aimed to fill this gap by examining the determinants of the performance of women-managed entrepreneurial firms and its impact on credit accessibility and women empowerment.

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