Corporate Social Responsibility in Hospitality
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Abstract
This study examines how Corporate Social Responsibility (CSR) is no longer a green buzzword in the hotel industry. It started as a mere concern on environmental sustainability and today it encompasses community participation, social justice and even the economic aspect.Due to this movement, CSR is a major component of the hotel management, and a significant contribution to maintaining happy guests.I have collected the ideas of selected studies such as Ramesh (2022), Risdiana, Isqifaradillah, and Komara (2024), Javid (2025), Rhou, Zhang, and Li (2016, 2020), Aden et al. (2024), and Al″ Karim (2022) to demonstrate how CSR has been developing, how it is implemented, and in which way it actually brings certain results in various hospitality environments.I followed a qualitative method to conduct a systematic literature review and develop a conceptual framework. This framework demonstrates the connection between various CSR practices and the enhancement of social, environmental, and financial results.The outcomes indicate that holistic CSR strategy may enhance brand image of a hotel, one that may create better customer loyalty and one that may assist in ensuring long-term sustainability.I also discuss limitations of the study and give directions on where research can take up in future