Strategic Use of Digital branding in Five-Star Hotels: Uunderstanding Trends and Impact in North India’s Luxury Market. Journal of Informatics Education and Research, [S. l.], v. 5, n. 2, 2025. DOI: 10.52783/jier.v5i2.2442. Disponível em: https://jier.org/index.php/journal/article/view/2442. Acesso em: 4 apr. 2026.