MS. INCHARA P , D. G. singh sikh, D. S. N. D.; DR ASHA KARBHAR SHINDE , D. P. K. D. M. P. K. Digital Marketing Strategies to Improve Customer Experience and Engagement. Journal of Informatics Education and Research, [S. l.], v. 4, n. 2, 2024. DOI: 10.52783/jier.v4i2.781. Disponível em: https://jier.org/index.php/journal/article/view/781. Acesso em: 4 apr. 2026.