RANU RAJ, JITENDRA SHARMA. Green Advertising Efficacy: Contrasting Low and High Involvement Product Advertisements . Journal of Informatics Education and Research, [S. l.], v. 5, n. 3, 2025. DOI: 10.52783/jier.v5i3.3923. Disponível em: https://jier.org/index.php/journal/article/view/3923. Acesso em: 11 mar. 2026.