KRISHNA KUMAR TP. Customer Engagement Strategies and their Impact on E-Commerce Loyalty. Journal of Informatics Education and Research, [S. l.], v. 5, n. 2, 2025. DOI: 10.52783/jier.v5i2.2962. Disponível em: https://jier.org/index.php/journal/article/view/2962. Acesso em: 18 feb. 2026.