RAJESH GUPTA. Artificial Intelligence and IoT in Retail Marketing: Innovations in Smart Stores and Personalized Shopping. Journal of Informatics Education and Research, [S. l.], v. 5, n. 2, 2025. DOI: 10.52783/jier.v5i2.2473. Disponível em: https://jier.org/index.php/journal/article/view/2473. Acesso em: 15 mar. 2026.