GAGAN J. BHATIA, REKHA R, REECHA SINGH, MOHAMMAD, SHIRAZ BANDARU, SRINIVASA RAO. Modernized Digital Marketing Strategies to Improve Customer Experience and Engagement. Journal of Informatics Education and Research, [S. l.], v. 4, n. 3, 2024. Disponível em: https://jier.org/index.php/journal/article/view/1372. Acesso em: 17 mar. 2026.