Social Media Marketing: Harnessing the Power of Platforms for Brand Engagement and Conversion. Journal of Informatics Education and Research, [S. l.], v. 4, n. 2, 2024. DOI: 10.52783/jier.v4i2.1040. Disponível em: https://jier.org/index.php/journal/article/view/1040. Acesso em: 17 apr. 2026.