Exploring The Antecedents Of Online Impulse Buying Behavior: A Structural Equation Modeling Approach. Journal of Informatics Education and Research, [S. l.], v. 5, n. 3, 2025. DOI: 10.52783/jier.v5i3.3500. Disponível em: https://jier.org/index.php/journal/article/view/3500. Acesso em: 25 jun. 2026.